FIFA 09 TV Advert Starring Wayne Rooney: Video

Posted on September 26, 2008 by The Gaffer

To promote the upcoming release of FIFA 09, EA Sports came up with a remarkable way of advertising the new version of the game. During halftime of the Chelsea against Man United match last weekend that was televised on Sky Sports in England, EA debuted a four minute TV commercial starring Wayne Rooney and Gonzalo Higuain.

The peak UK audience for last weekend’s super Sunday match was 2.2 million. A perfect audience for EA’s new game, I’d say.

Rather than creating a four minute infomercial, the advertisement plays more like a short film featuring Wayne Rooney in the backyard of a northern city playing the game on a giant screen TV, while Real Madrid star Higuain and his adoring fans watch him play in a Spanish square.

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About The Gaffer

Founder and publisher of EPL Talk, The Gaffer (aka Christopher Harris) is a journalist who has been featured in The New York Times, The Guardian and several other publications as well as on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who lives in Florida, has supported Swansea City since 1979. Harris launched EPL Talk in 2005. View all posts by The Gaffer →
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One Response to FIFA 09 TV Advert Starring Wayne Rooney: Video

  1. Ifte says:
    September 27, 2008 at 3:12 pm

    I was in that advert.

    Reply

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